Acquisitions of Name Brand Entities At Center Of Fraud Scheme
Frequently well-known retail operations fail and are liquidated through a bankruptcy proceeding. In some instances, the retail brand name may be purchased from bankruptcy followed by an attempt to resurrect the firm. In others the name and brand that sank into bankruptcy is liquidated along with the other remains of the once flourishing business. The idea of purchasing a failing business with a well-known brand name was recently at the center of a Commission enforcement action, SEC v. Lopez, Civil Action No. 1:25-cv-24356 (S.D. Fla.).
Named as defendants in this action are Taino Loopez and Alexander Mehr. The two men were co-founders of Retail Ecommerce Ventures LLC. Also named as a defendant is the former Chief Operating Officer of the firm, Maya Burkenroad. The firm’s primary business was the acquisition of firms with brand name recognition. Over a period of about two years Messrs. Lopez and Mehr acquired a series of retail bands. Those included Pier I Imports Online, Inc., Dress Barn Online, LLC, Linens N’ Things Online, LLC, and RadioShack Online, LLC.
To acquires these and other firms, the complaint claims that Defendants sold securities in the form of unsecured notes. Investors were promised up to 25% annual returns as well as equity plus a monthly preferential dividend as high as 2.083%. The purpose of the offerings was supposed to be raising capital to acquire the predecessor entity with the name brand name and sufficient operating capital to revive each firm.
Defendants Lopea and Mehr, however, made material misstatements in connection with the offerings used to acquire the name-brand entities. In addition, about $5.9 million in investor funds was transferred directly between portfolio companies. Those actions were contrary to the written and oral representations made to each investor. About the same amount of cash that is claimed to have been distributed to investors was actually Ponzi-like payments funded by the other investors. Defendants are also alleged to have misappropriated about $16.1 million for personal use.
The complaint charges Defendants Lopez and Mehr with violations of Securities Act Section 17(a)(1) & (3) and Exchange Act Section 10(b) and Rule 10b-5. Defendant Burkenroad is charged with aiding and abetting the violations of Messrs. Lopez and Mehrs of Securities Act Section 17(a)(2) and Exchange Act Section 10(b) and Rule b-5(b). See Lit. Rel. No. 26413 (Sept. 25, 2025).
